Auf dieser Seite finden Sie umfassende Informationen darüber, wie wir Cookies auf unserer Website verwenden, um Ihr Nutzungserlebnis zu verbessern, die Leistung unserer Website zu optimieren und personalisierte Inhalte bereitzustellen.
Cookies sind kleine Textdateien, die beim Besuch unserer Website auf Ihrem Gerät gespeichert werden. Sie helfen uns zu verstehen, wie Besucher mit unserer Website interagieren, damit wir Ihnen eine reibungslosere und effizientere Nutzung ermöglichen können.
In der folgenden Tabelle finden Sie detaillierte Informationen zu den verschiedenen Arten von Cookies, die wir verwenden, ihrem jeweiligen Zweck und ihrer Speicherdauer auf Ihrem Gerät.
Der Schutz Ihrer Privatsphäre ist uns wichtig. Deshalb legen wir großen Wert auf Transparenz hinsichtlich der Daten, die wir mithilfe von Cookies erheben.
Weitere Informationen darüber, wie wir Ihre personenbezogenen Daten verarbeiten, finden Sie in unserer Datenschutzerklärung.

Essential

Essential cookies enable basic functions and are necessary for the proper function of the website.

NameDescriptionDuration
wpconsent_preferencesThis cookie is used to store the user's cookie consent preferences.30 days

Google Tag Manager

Google Tag Manager simplifies the management of marketing tags on your website without code changes.

NameDescriptionDuration
cookiePreferencesRegisters cookie preferences of a user2 years
tdRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator.session

Login

These cookies are used for managing login functionality on this website.

NameDescriptionDuration
wordpress_logged_inUsed to store logged-in users.Persistent
wordpress_secUsed to track the user across multiple sessions.15 days
wordpress_test_cookieUsed to determine if cookies are enabled.Session

Statistics

Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.

Google Analytics

Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.

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NameDescriptionDuration
_gac_Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.90 days
__utmaID used to identify users and sessions2 years after last activity
__utmtUsed to monitor number of Google Analytics server requests10 minutes
__utmbUsed to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.30 minutes after last activity
__utmcUsed only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.End of session (browser)
__utmzContains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server6 months after last activity
__utmvContains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.2 years after last activity
__utmxUsed to determine whether a user is included in an A / B or Multivariate test.18 months
_gaID used to identify users2 years
_galiUsed by Google Analytics to determine which links on a page are being clicked30 seconds
_ga_ID used to identify users2 years
_gidID used to identify users for 24 hours after last activity24 hours
_gatUsed to monitor number of Google Analytics server requests when using Google Tag Manager1 minute

WooCommerce Sourcebuster

SourceBuster is used by WooCommerce for order attribution based on user source.

NameDescriptionDuration
sbjs_migrationsTechnical data to help with migrations between different versions of the tracking featuresession
sbjs_sessionThe number of page views in this session and the current page path30 minutes
sbjs_udataInformation about the visitor’s user agent, such as IP, the browser, and the device typesession
sbjs_firstTraffic origin information for the visitor’s first visit to your store (only applicable if the visitor returns before the session expires)session
sbjs_currentTraffic origin information for the visitor’s current visit to your storesession
sbjs_first_addTimestamp, referring URL, and entry page for your visitor’s first visit to your store (only applicable if the visitor returns before the session expires)session
sbjs_current_addTimestamp, referring URL, and entry page for your visitor’s current visit to your storesession

Marketing

Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user.

Youtube

A video-sharing platform for users to upload, view, and share videos across various genres and topics.

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NameDescriptionDuration
GPSRegisters a unique ID on mobile devices to enable tracking based on geographical GPS location.1 day
VISITOR_INFO1_LIVETries to estimate the users' bandwidth on pages with integrated YouTube videos. Also used for marketing179 days
PREFThis cookie stores your preferences and other information, in particular preferred language, how many search results you wish to be shown on your page, and whether or not you wish to have Google’s SafeSearch filter turned on.10 years from set/ update
YSCRegisters a unique ID to keep statistics of what videos from YouTube the user has seen.Session
DEVICE_INFOUsed to detect if the visitor has accepted the marketing category in the cookie banner. This cookie is necessary for GDPR-compliance of the website.179 days
LOGIN_INFOThis cookie is used to play YouTube videos embedded on the website.2 years
VISITOR_PRIVACY_METADATAYoutube visitor privacy metadata cookie180 days